by Michele DeFilippo | Jun 16, 2020 | Author blogs
Guest post by 1106 Design author, Gary L. Stuart. Visit Gary’s blog The Ethics of Writing. “The one charm of the past is that it is past.” Oscar Wilde Persia Wooley wrote a fine “how-to” book in 1997 entitled, How to Write and Sell Historical Fiction.[1] I...
by Michele DeFilippo | Aug 16, 2015 | Author blogs, Author Websites, Book Marketing, Book Marketing Plan, Self-publishing for professionals, Social Media
Simply put, an author platform is a pool of potential book buyers, people to whom you are connected in some manner and who have cause to purchase your book. It’s a good idea to know who might buy your book. This is market research you should do before starting to...
by Michele DeFilippo | Dec 22, 2014 | Author blogs, Author Websites, Book Marketing, Book Marketing Plan, Selling Books, Social Media
We’ve spent the last few blog posts telling you all the things you should be doing to build your online presence and to increase the “buzz” around you and your book, and now we’re going to tell you to stop! It’s easy to become overwhelmed with blogging and...
by Michele DeFilippo | Dec 7, 2014 | Author blogs, Author Websites, Book Marketing, Selling Books, Social Media
This past month we’ve been looking at evaluating and increasing your online presence. An important question to ask is: Who is taking about you? The “buzz” about you and your book is important, so if the answer is “no one,” it’s time to get to work!...
by Michele DeFilippo | Nov 17, 2014 | Author blogs, Author Websites, Book Marketing, Book Marketing Plan, Social Media
As you may recall, in our previous blog post we asked four questions to help you evaluate and improve your online presence. These questions are: 1. Who is your audience? 2. Are you blogging? 3. Who is talking about you? 4. Are you doing too much? In this week’s blog...
by Michele DeFilippo | Oct 13, 2014 | Author blogs, Author Websites, Book Marketing, Social Media
Authors know the work is not over once the book is launched; in fact, it’s only just beginning. If a book is going to get read, people have to know about it, and the responsibility for book publicity falls squarely on the author’s shoulders (even in “traditional...
