Your Self-Publishing Questions Answered (#33-34)

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1106 Design

August 26, 2013

Self-Publishing Question #33 of 52: Do I need a website?

An author website legitimizes your book. Without a website, your potential readers will have a hard time taking your book seriously if they can’t find much information about it or about you, the author. In addition, the information (which includes text, photos, and video trailers) builds anticipation in advance of publication, informs readers about book signing events and other appearances, and allows your audience to get to know you. Through such features as a guest book, you can gather informal reviews from readers and build a community around your book by providing guidelines and questions for book discussion groups. The website also gives you another forum to sell your books. As you publish more books, you can add them to your website. Your domain name should be your name (if it’s not available, try adding the word “books” or “author” after your name).

 

Self-Publishing Question #34 of 52: Should I use the “Look Inside!” feature on Amazon.com.

Absolutely! Many buyers take the opportunity to “look inside” to review the table of contents, index, preface and sample pages, and will base their purchasing decision on what they see there. Amazon.com provides instructions on how to set up the “Look Inside!” feature.

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